Flipkart has announced a new app – the Flipkart Health+ – that will take on the likes of PharmEasy and Tata 1mg. The app will allow users to order medicines and healthcare products such as health drinks, wellness and hygiene products alongside others.
The company explains that the app has been designed and developed with a “user-friendly interface” that would appeal to customers irrespective of their technological adeptness. The platform has over 500 independent Sellers who have a network of registered pharmacists for validation of medical prescriptions and accurate dispensation of medicines. The company claims it has put in “quality checks and verification protocols” to facilitate the delivery of genuine medicines and healthcare products from independent sellers to the customer’s doorstep. In the coming months, Flipkart Health+ plans to onboard third-party healthcare service providers who will offer other value-added healthcare services like teleconsultation and e-diagnostics to the customers.
The Flipkart Health+ is available on the Google Play Store and will be made available on iOS “in future”. It is free-to-use; however, it may require mobile and prescription verification to order select medicines.